Who owns ewing athletics

The 33 HI remained in production and a top seller for years, and was featured in many album covers and music videos of the era.

Patrick wore the shoe during the season and enjoyed his best season as a pro, averaging For the next few years, at the start of every season Patrick would debut the company 's latest game model. In he wore the Center, and introduced the Concept for the season. The brand will hit retail stores in New York on Friday and subsequently roll out in 33 stores nationwide before hitting Europe for the holiday season.

For most of the season, at the advice of Falk, he wore an unbranded white shoe to keep people guessing what was next. Toward the end of the season, Ewing, in partnership with Pony founder Roberto Mueller, unveiled the Ewing Athletics brand. The company released more than 20 different shoe models until , when challenges, including the overall sneaker market itself, forced Ewing and his partners to shut down the business. Nike is even bigger today, selling 95 percent of the basketball shoes in this country, according to market retail tracking firm SportsOneSource.

That's why Ewing says the key is to start small. The first shoes that will hit stores are dubbed the "33 Hi Retro. Many influential players received their own sneaker model from major footwear companies, like Nike, adidas and Converse to name a few.

Nike had just launched the Jordan brand and was successfully marketing their footwear models as an aspirational way to be just Like Mike. New Balance had players like James Worthy - trying to get in similarly to Jordan into the new market of signature Basketball shoes inspired by top players.

The marketability of professional NBA players was becoming more and more known, as the industry boomed. This was of course until Patrick Ewing wanted to take it a step further. He wanted to become the first professional basketball player to have his own shoe company entirely.

This changed everything.. A little about the man himself: before becoming a professional, Patrick dominated the collegiate ranks and wound up going to New York as the top pick in the draft. The most revered and beloved player in New York history, Patrick was voted as one of the 50 greatest players of all time and his career accomplishments. In Patrick began his own shoe company, Ewing Athletics.

The first model he wore briefly for the season was the Rebound, but the first main release from the company was the 33 HI. This shoe would go on to become a huge seller, becoming a street staple in NYC, and eventually becoming a hit in Europe and Asia as well.

Chicago had a perfect blend of athlete and market. Los Angles had the market but the wrong Laker… with the 1st pick of the draft the New York Knicks selected… the star athlete needed to push units! Patrick Ewing decided to take a different route than his contemporaries.

After years of wearing Adidas and having a kinda signature shoe, the Attitude High, Ewing went out on his own. In Patrick started the Ewing Athletic company. New York alone had enough devote Ewing fans that if a fraction of the population bought shoes then the endeavor would have been considered a huge success.

Luckily, Patrick was truly beloved by New York. During the season Knicks futility would end with the emergence of Ewing.